N R T E G
Mike
Alvarez records television interview with Babyface (2016).
Photo by Sean Garcia
NRT Entertainment
Group (NRTEG) was established in 2000 by musician/music producer
Mike Alvarez as a business
expansion to include film and
television production as well as finance to his long history
in music production at Not
Records Tapes, a pioneering independent music label Alvarez
started in 1984 in Austin Texas before relocating to Los Angeles
in 1988.
NRT
Entertainment Group (NRTEG) is a Los Angeles based production
company with an impressive team of professionals, with established
connections to Hollywood production teams, writers and financiers.
Currently, the company is in a pre-production phase with its first
animation film titled “The Greatest Escape”, starring Academy
Award winning actor Lou Gossett, Jr., and Disney veteran young
actress Caitlin Wachs . Directed by Kevin
Altieri, a 24-minute animatic has been produced at this point.
Additionally,
the company is currently in development with the Tejano music
documentary titled “Tejano Nation”.
NRT's
first film development project was "Reverberation" -
the story of Roky
Erickson and the 13th Floor Elevators , the first psychedelic
band ever (at least the first band to use the term with the release
of its 1966 debut album “The Psychedelic Sounds of the 13th Floor
Elevators”). The first draft was written by Sherilyn Powell and
Jonathan Wolf. Final draft was written by Bill
Dumas . After years of effort,
Alvarez's (and partner Marc Leader's) life rights to Roky Erickson
expired and the rights were bought by actor Jack
Black.
The 13th Floor Elevators, circa 1966
Mike
Alvarez has a long history in the world of independent music since
the start of his music label Not Records Tapes (NRT) in Austin
, Texas. Alvarez quickly built a reputation of recording artists
that went directly from NRT's living room studio to major record
labels (Daniel Johnston, Alejandro Escovedo's True Believers,
Haunted Garage) as well as established artists (Roky Erickson,
Texacala Jones and more).
In
1988, Alvarez relocated to Los Angeles to serve briefly as an
in-house music producer for the famed music-recording studio Paramount
Recording Studios. A year later, Alvarez went to work at The Sony
Video Institute, a world leading audio/video production training
facility located on The American Film Institute campus in Hollywood
California . In 1995 Alvarez began working in television as an
audio professional working for ABC, NBC, CNN and many other cable
networks.
Currently,
in addition to heading the development and production of feature
film and television projects for NRT, Alvarez continues producing
his own and others' independent music, and music related documentaries
for his music label Not Records Tapes. Alvarez has produced three
documentaries: “Demon Angel, a Day and Night with Roky Erickson”
(Triple X/Amsterdamned Records), “Virginia Robinson Gardens” (for
the Robinson estate, founder of Robinsons May Department Stores,
member of the Brand family, founders of Glendale, California)
and “2324 The Making of an Underground Album” (Amazon/co-producer
– a 3D documentary about Alvarez writing and producing a full
length album in two days, April 22 and April 23 in 2005).
Mr.
Alvarez was born in the Chicago
area and raised in Texas .
He received his B.S. in Business Management from Pepperdine
University
in Malibu
, California
, where he currently lectures Pepperdine
communication students on the crafts of television production,
with an emphasis on audio.
Cleangela
from The Greatest Escape. Art by Kevin Altieri.
Visit
the NRT companies:
Not
Records Tapes - music label and music publishing
NRTEG
- film and television production
and finance
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